Structured as a premium portfolio narrative: mission context → subsystem exploration → variation studies → final integrated direction and lessons learned.
Six unique frames — grille hero, Camaro script logo chapter, Z/28 corner bleed, and three interior / rolling-detail cards — plus deliverables callouts and CTA.
Eleven-image library: F2WQ tournament frames (inversions, hand raises, scrambles, gi guard, victory wides) plus cage-side coverage for clinch, slam, and ground chapters.
Eight-frame narrative spanning environmental hero, full side profile, front symmetry, and closeup detail chapters for carbon, wheel, and lighting signatures.
Fourteen-image set shot for the Hopeless Romantic video and delivered as a branded presentation: intimate closeups and full-scene narrative frames with cohesive styling and color direction.
A concise Labs work example showing how restraint in UI (burgundy accents, serif headers, generous white space) supports a premium wine club narrative without carnival color or noisy merchandising.
Tony Evans Jr. — Somebody’s Gotta Do It (music video stills & campaign)
Music video · Artist photography · Country · Editorial campaign
StudioMusic videoSomebody's Gotta Do ItCountry musicArtist photographyEditorial
Case study opens with the official video embed, then walks rim-light overview, porch intimacy, truck sequence, full-bleed tailgate profile, low-angle hero scale, full-body social crop, and a seven-image horizontal gallery for the remaining library beats.